Case
Shangyu Wanyuecheng Shopping Center has introduced a transparent LED screen to create a modern and attractive retail environment. The installation uses a pixel pitch of P4, which ensures sharp images and smooth video playback. This display not only supports brand promotions but also enhances the shopping atmosphere with creative visuals.
The transparent LED display offers a unique balance between technology and design. Its see-through structure allows natural light to pass through, keeping the shopping center bright and open. At the same time, the screen delivers vivid colors and high brightness that capture customer attention. This makes it ideal for fashion stores, brand showcases, and large commercial spaces.
The new display gives retailers flexible ways to present advertising content. Store operators can update campaigns in real time, display new arrivals, or highlight seasonal promotions. The wide viewing angle ensures that content remains clear and engaging from different spots in the mall. This feature strengthens customer interaction and supports better brand communication.
Energy efficiency also makes the transparent LED screen a smart choice for long-term operation. It consumes less power compared to traditional LED walls while still providing excellent performance. With daily use in a busy shopping center, this helps reduce operating costs and supports sustainable development.
The project at Shangyu Wanyuecheng Shopping Center demonstrates how transparent LED screens combine advanced display technology with architectural aesthetics. By improving visibility and engagement, they help create a shopping experience that feels both innovative and enjoyable.
